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Marketing Principles

Course Code: MKTG1102A

Credits: 4

Course Description: This course provides an overview of marketing functions from a Canadian marketplace perspective. Emphasis will be placed on understanding a socially responsible marketing environment, researching and understanding consumer and business buying behaviours, and defining the marketing target.

Schedule:
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Location:

  • Online

Tuition & Fees:

  • $750.00 CAD

Textbook:

  • TBD

Other Information:

  • No Prerequisites

Questions?

1-833-658-2577
ContinuingEd@nbcc.ca

Note: Please indicate location in the subject line of your email (Fredericton, Miramichi, Moncton, Saint John, St. Andrews, Woodstock or Online).

Participants must be at least 16 years of age, unless otherwise specified.

All course prices include HST where applicable and are subject to change.

Books: For questions about textbooks and online course materials, please contact your . Book prices are subject to change and do not include HST. For more information, please refer to the bookstore .

Registration Status
  • Open - Accepting registrations
  • Waitlist - Class is full but there is waitlist availability
  • Pending - Will open for registration & payment 3 months prior to the start date
  • Closed - Registration has closed
  • Full – The class is full and there is no waitlist available
  • Cancelled - The class has been cancelled